Wednesday, 29 March 2017

Evaluation



Evaluation

This piece of work focuses upon the representation of British teenagers in television, and whether they are positive or negative. The texts I focused upon are The Inbetweeners (2008), This is England 86 (2010) and Skins (2007), the reason I chose these programmes was because the representations of teenagers in each show is different. As a result of this it gave me a lot of content and different views to consider especially in my research essay. Through my production I have decided to focus upon a negative representation of teenagers as I have shown the teens on my DVD cover and poster as being gangsters and being involved in violence. 

The link between the research and production has come from This is England because of the group being a gang type whom seem to go round starting fights with other groups. Therefore I have decided to incorporate this into my own production but in a more extreme fashion, the gangsters that appear on my media product are a modern take on the This is England style of gang but in a more extreme fashion. The messages in my practical reinforce some of the negative stereotypes that have been explored in my research essay, however just like all the negative representations of teenagers it doesn’t mean that they are true for every teen. The reasoning behind me focusing upon the negative representations is because it has a broader scope so therefore it has given me more areas to explore and more to talk about.  The photography used on the front cover of the DVD and also on the accompanying poster I believe are ones that reflect the negative representation of teens due to the way the cover stars are positioned and also the looks on their faces. The research that I completed before I started to make my product helped the process a lot as I looked at existing products of the crime film genre which gave me ideas of how professional products are made and how I could do my best to replicate it.

Overall, there are various strengths and weaknesses of the overall project. The weaknesses I believe include the standard of photography on the DVD cover and poster which could be better however it was the best I could do. Another weakness would be in the research essay and the lack of examples from my 3 chosen texts. Moreover there are plenty of advantages, I believe that the depth of detail I have gone in to looking at the representations of teenagers not only just in my 3 chosen TV programmes but also in other media forms such as newspaper articles it gave me more support for my essay and gave a larger scope of analysis. The overall aim of the project was to look at the various representations of teenagers and to incorporate this into my own media product. Looking back over the project there are things I would do differently such as studying my media texts more and also I would try and find more examples of teenagers being represented positive in the media. 


Monday, 27 March 2017

Coronation Street

1) What are the main selling points of the advertising strategy?

https://www.youtube.com/watch?v=qosoq1JP82c https://www.youtube.com/watch?v=uEmis_uStgk

2) What scheduling strategies are used?

Dayparting - On at 7.30 so families watch it.
Hammocking - 2 Coronation Streets with The Kyle Files in between. Eastenders is on BBC 1 when Kyle Files is on.
Counterprogramming - Panorama and Question Time on at same time as Coronation Street. Different target audiences to Coronation Street.


3) How does the content appeal to and target its audiences? (focus more on the style and the mode of address rather than the tasks/challenges/performances).

Created enigma codes in order to ensure people tune in to the next episode by including cliffhangers.

Sunday, 26 March 2017

4th Draft - Coursework Essay

How are British teens represented in the TV programmes Skins, The Inbetweeners and This is England 86'?

This essay will examine the way in which British teenagers are represented in these TV programmes The Inbetweeners (2008), Skins (2007), and This Is England 86 (2010). Media representations are the ways in which the media portrays particular groups, communities, experiences, ideas, or topics from a particular ideological or value perspective.
Representations as they can change a persons opinion on a certain subject due to the way the media portrays something, this shows that representations are very powerful in shaping the thoughts of people. Furthermore representations in the media allow people to gain a better understanding of the specific topic that they are looking at. The effect of the media on the general people helps them to form an opinion on various topics that they may not usually take an interest in without the input of various media outlets.

In television programmes teenagers are represented differently to how they are in real life, it could be said that TV exaggerates the behaviour of teens. In an article by The Guardian from 14th April 2009 which lead with the headline ‘'It seems that we can only be interesting if we are smoking, snorting or stabbing' it interviewed teens who discussed how the stereotypes given to them by the media aren't fair. All the teens discussed how the media seems to miss out the majority of teenagers who aren't out taking drugs, drinking and fighting because the activity of the majority doesn't make good television.

Television seems to focus upon negative stereotypes of teenagers, which is shown in programmes such as Waterloo Road where it shows teens from a disadvantaged background whom misbehave within a school setting. Also TV representations deviate away from the 'norm'. The norm for teenagers in the modern age is that teens carry out rather boring, monotonous lifestyles however they change the perception in order to make them more exciting and entertaining however, as a result of this it causes teens to be reflected in a bad light.

In the television programmes that I have decided to examine two reinforce the negative stereotypes of teens and one refutes the stereotypes. Skins is a British teen comedy drama that follows the lives of a group of teenagers in Bristol, through the two years of sixth form. Its controversial storylines have explored issues such as dysfunctional families, mental illness (such as depression, eating disorders and bipolar disorder), adolescent sexuality, gender, substance abuse, death and bullying.  Each episode generally focuses on a particular character and the struggles they face in their life. The programme represents the teens in a very negative light as it suggests that all teens are like the ones in this show, they are shown to be drug abusing, alcohol consuming, anti-social teenagers. This backs up the typical representation of teens within TV. Furthermore another example of where the tv show has shown the teens in a bad way is in Series 1 Episode 2 where the group crash a party at a house and wreck the house while taking a variety of drugs. The use of this scene within the programme just exemplifies the way the media portrays groups of teens.  The programme This is  England 86 also reinforce the negative stereotypes of teens. The programme focuses on a group of friends (Shaun, Woody, Lol, Milky, Kelly, Harvey and Gadget) trying to make their own way in life, looking for employment, love and entertainment. It shows the group fighting with other groups and also fighting within their own group, also it shows racist behaviour, however although it shows teens negatively for the majority it does show some positive aspects. It shows the struggles that different characters go through and how they are helped by their friends, although they're shown negatively it also shows that teens have a strong sense of loyalty. In the first episode of This is England 86 there is a fight scene where the group fights a moped gang, this scene shows the loyalty between the group as Shaun was the person who the moped gang wanted to fight but the whole group stood by his side and fought with him. However it could be said that this shows the teens in a negative light aswell because they are fighting and being anti-social. On the other side of the stereotype is how teenagers are represented positively and well behaved. This is shown in The Inbetweeners which focuses  on 4 social outcasts during their time at sixth form while they try to fit in and try to find love. These teenagers don't cause any problems and aren't anti-social. In the first episode of series 1 the group go to the pub after the first day of sixth form and try to get served for alcohol while using fake IDs, this is an example of where the Inbetweeners are doing what normal teenagers are doing while not causing any problems for anyone else.

Television is not the only media outlet which gives different views to the representations of teenagers, newspaper articles also represent teenagers and some focus upon the positive things that teenagers do rather than the negative things. An example of this is a article from the Telegraph from 16th February which was wrote by Rhiannon Lucy Cosslett and has the headline ‘’From hoodies to goodies: today's teenagers have the makings of model citizens’’. This shows that stereotypes of teens need to be updated as although teens may have deserved their bad reputation past, it now needs to be changed as they have changed themselves.  Another newspaper article which shows the change in teens is also from the Telegraph and has been written by Richard Garner on 13th March 2009, ‘’Hoodies, louts, scum': how media demonises teenagers". This article discusses how teenagers have been made to out by the media to be a bad group of people and how every teenager is grouped to have the same characteristics of the minority of teenagers who misbehave. Although the headlines shown here are positive it could also be said that the newspapers are only exploring the lives of a small group of teenagers. The newspapers aren't looking at the lives carried out by the rest of the teenager population so as a result of this a fair perception of teenagers cannot be given by this particular media outlet.

Friday, 3 March 2017

Coursework

Bibliography

Bibliography 

Daily Mail 10th August 2011 Lee Moran and Allan Hall - "British Youths are the most unpleasant and violent in the world"
The Guardian 15th April 2009 Dominique Mitchell - "When most people think of young people they see us as a horizontal line. One end screams, "Violent! Asbos! Hoodies!" and the other end whispers, "A* student; passes; friendly".
The Guardian 22nd October 2006 Robert Verkaik - "Behind the stereotypes: The shocking truth about teenagers".
The Telegraph 16th February 2014 Rhiannon Lucy Cosslett _ "From hoodies to goodies: todays teenagers have the makings of model citizens".
The Telegraph 13th March 2009 Richard Garner _ "Hoodies, louts, scum': how media demonises teenagers". 
Daily Telegraph 28th March 2011 Sonia Poulton - ''How Waterloo Road betrays our children''

Representations of Youth: The Study of Youth and Adolescence in Britain and America (Feminist Perspectives) 30th October 1993 Christine Griffen.